職場

職場英語教室
28/04/2023

For a Limited Time Only!絞盡腦汁希望廣告更吸引?必學29個吸睛英文營銷用語!

#職場 #英語 #職場英語 #學英文 #英語教學 #語文增值 #營銷 #廣告 #營銷用語 #營銷短句 #宣傳 #推廣 #打工仔 #上班一族

  負責營銷推廣的你,一定明白語言的力量!語言不但能影響人的情緒,更可以催化情感,促使人們作出實際行動。不少研究發現,某些單詞和短語有助提升轉化率和銷量,而且成效顯卓。當然,在不同的場合和情況下使用不同的短語和詞彙,效果會截然不同。至於成效如何,就取決於你是否能夠找到最恰當的單詞,讓工作表現事半功倍了!本周,筆者為大家帶來了四類吸睛營銷用語和短語,快來幫你的廣告變得更加吸引吧!

 

(Credit: https://stock.adobe.com/ )

 

第一類、表示「限時優惠」

 

(Credit: https://stock.adobe.com/ )

 

• _______ ends soon (即將結束

 

E.g. Our SPRING SUPER SALE ends soon!

(我們的春季特賣即將結束!)

 

• Download _______ now/today.  (立即下載XXX!)

 

E.g. Want to enjoy your videos anywhere and anytime? Download K&M now!

(想隨時隨地欣賞您的視頻嗎? 立即下載K&M!)

 

• _______ while supplies last (送完即止)

 

E.g. The offer stands while supplies last.

(優惠持續,送完即止。)

 

• For a limited time only(優惠期有限)

 

E.g. Available for a limited time only!

(僅在優惠期有限。)

 

• Sale ends _______!(促銷將於_______結束!)

 

E.g. Special Mom’s Day Sales Ends Saturday!

(母親節特別促銷將於周六結束!)

 

• Act now before time runs out. (限時搶購,立即行動)

 

• Get it while it’s hot.(有買趁手)

 

E.g. Get it while it’s hot: 30% OFF regular priced pizzas on delivery.

(有買趁手。正價pizza外賣七折。)

 

• Last chance (最後機會)

 

E.g. 50% Off Last Chance Sale.

(最後機會,半價優惠。)

 

• The _______ sale you don’t want to miss (不要錯過)

 

E.g. The summer sale you don’t want to miss!

(你不想錯過的夏日勁減。)

 

第二類、與顧客建立關係

 

(Credit: https://stock.adobe.com/ )

 

• Ever wish you could_______? (有沒有想過你可以……?)

 

E.g. Ever wish you could access medical information right from your iPhone?

(有沒有想過你可以直接透過iPhone查詢醫療信息?)

 

• Aren’t you tired of _______(您不厭倦……嗎?

 

E.g. Aren't you tired of washing dishes?

(你不厭倦洗碗嗎?)

 

• We get it.(我們理解的。)

 

E.g. You're Busy. We Get it.

(你很忙, 我們理解的。)

 

• We’ve got you. (我們找到你了!)

 

E.g. Feeling stressed? Keep Scrolling. We've Got You!

(壓力很大? 繼續向下滑 。我們找到你了!)

 

• Improve your_______now. (立即改善......吧。

 

E.g. Improve your cooking skills now.

(立即來改善您的烹飪技能。)

 

• Discover what it’s like to_______.(來發掘一下……的感覺吧!)

 

E.g. Discover what it's like to live in a homey hotel.

(來發掘一下住在家庭旅館的感覺吧!)

 

• Experience what it’s like to_______.(來感受……體驗吧。)

 

E.g. Experience what it’s like to sing with your idol.

(來感受與偶像一起唱歌的體驗吧。)

 

• You deserve_______.(您值得……

 

E.g. You deserve a better service.

(你值得更好的服務。)

 

• You’ve earned_______.(你獲得了……)

 

E.g. You've earned a chance for a new lifestyle.

(你獲得了一個享受全新生活的機會。)

 

第三類、令顧客放心購買

 

(Credit: https://stock.adobe.com/ )

 

• No questions asked(無條件/不過問)

 

E.g. We offer a no questions asked 100% money-back guarantee.

(我們提供無條件全額退款服務。)

 

• First month free(首月費用全免)

 

E.g. Get your first month free now!

(首月費用全免。)

 

• The first month is on us!(首月費用我們來付)

 

• No hidden fees (無隱藏費用)

 

E.g. L&Y  Finance – No Hidden Fees.

(L&Y金融 — 無隱藏費用。)

 

第四類、表示「0風險」

 

• Guaranteed _______(有保證的)

 

E.g. Guaranteed Freight Delivery Service.

(有保證的送貨服務。)

 

• _______ or your money back(全額奉還)

 

E.g. Satisfaction or your money back

(如不滿意,全額奉還。)

 

• You can unsubscribe at any time.  (你可以隨時取消訂閱)

 

• We won’t flood your inbox(我們不會轟炸您的收件箱)

 

E.g. We won't flood your inbox. Promise.

(我們保證不會轟炸你的收件箱。)

 

• No obligation(沒有義務)

 

E.g. No Obligation. Free Trial.

(沒有義務。 免費試用。)

 

• No purchase necessary(你毋須付出任何費用)

 

E.g. There’s no purchase necessary to enter to win the iPet2.0!

(毋須購買即有機會贏得iPet2.0!)

 

• Cancel at any time(可隨時取消)

 

E.g. You can cancel at any time without penalty.

 

26/04/2024

職場遇不公平不合理事件?如何專業而不失尷尬以英文表達不滿?兩大情景教你處理

#語文增值 #職場 #學英文 #職場英語 #技能解鎖 #英語教學 #表達不滿 #解決問題 #技能增值

  在職場上,偶爾也會遇到不公平或不合理的事情,因此,了解如何專業地表達不滿絕對是一門學問。 長期把不滿或其他負面情緒埋藏在心裏的話,會嚴重影響情緒,使自己變得容易沮喪,繼而影響辦事效率,導致生產力下降。你有沒有想過,當以專業的方式表達不滿時,其實可以帶來建設性的成果,促進正向的工作環境?只要達到有效的溝通,互相表達自己的感受、看法,就可有助同事和合作夥伴之間創造一個相互尊重的工作環境,以減少誤會的發生。本周,筆者為大家準備了一系列的情景和處理方法,有助你日後能以專業的方式解決問題。

 

(Credit: https://stock.adobe.com/ )

 

場景一:

 

(Credit: https://stock.adobe.com/ )

 

  ● You may encounter unfavorable work conditions and have no idea how to handle them professionally. You may feel overwhelmed, leading to potential missteps in addressing these concerns.

  你面臨一些工作上的挑戰,並且完全沒有學過如何專業地解決這些艱難的問題,因而感到不知所措,導致解決問題時出現失誤。

 

這種情況下錯誤的處理方式:

 

  1. Reacting impulsively or emotionally, which can result in irrational behavior.

  出現衝動或情緒化的反應,引致不理性行為。

 

  2. Expressing concerns in an accusatory or confrontational manner, leading to potential conflict with colleagues or superiors.

  以指摘或對抗的方式表達擔憂,導致與同事或上司發生潛在的衝突。

 

正確表達方式(1):

 

  ● "I have noted a few challenges 挑戰 related to our current work conditions that I believe merit our attention 值得我們關注. I would appreciate the opportunity to discuss and explore potential solutions 潛在解決方案 that could benefit both the team and the organization."

 

正確表達方式(2):

 

  ● "I believe that there are certain work conditions that may benefit from further review, and I would welcome the opportunity to discuss potential improvements constructively 有建設性地."

 

場景二:

 

(Credit: https://stock.adobe.com/ )

 

  ● An employee may encounter work conditions that are impacting their performance but may be hesitant to address the issues professionally.

  公司有某件事情出現,導致影響了自己的工作表現,但你猶疑不決,不知道如何跟同事或上司說明這個情況。

 

這種情況下錯誤的處理方式:

 

  ● Remaining silent and allowing the dissatisfaction to fester, which can lead to a decline in morale and productivity.

  保持沉默並讓不滿的情緒惡化,這可能會導致士氣和生產力下降。

 

正確表達方式:

 

  ● “I have identified certain work conditions that I believe, if addressed 解決, could contribute to an improved work environment 有助於改善工作環境 for the team. I would appreciate the opportunity to provide feedback and potentially explore solutions together 共同探索解決方案.

 

  記住,透過建設性地闡明問題並尋求協作解決方案、專業地表達不滿,我們才可以創造積極主動的工作環境。

 

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