[ET Net News Agency, 28 September 2018] Credit Suisse attended Kingsoft Corp's (03888)
WPS investor day and met with management in Zhuhai yesterday.
The research house said the monetisation of WPS has been well on track with surging
growth momentum of paying subscribers. WPS is now focusing on providing services instead
of being a utility-focused company in order to drive user stickiness.
Credit Suisse said WPS is an early mover in the mobile internet market, while its
Android version has around 150mn users and iOS version has around 15mn monthly active
users. It is now covering 190 countries and regions.
Currently, WPS has two business models of different methods of monetisation. "To C"
models are generating revenues from advertising and membership packages, whereas "To B"
models emphasise on annual recurring fees instead of one-off license income.
Credit Suisse maintained "outperform" rating on Kingsoft, with a target price of
HK$18.4. (KL)
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03888 KINGSOFT
Nominal 
26.100 +0.950 (+3.777%) Others
28/09/2018 18:01
[I-bank focus]Kingsoft's WPS monetization well on track - CS
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