[ET Net News Agency, 16 October 2018] CK Hutchison Holdings (00001) announced a
strategic alliance with China's leading image processing and social sharing platform,
Meitu Inc. (01357).
Striving to combine beauty with social media, Meitu will partner with CK Hutchison's
retail division, A.S. Watson Group, and Hong Kong telecom subsidiary, 3 Hong Kong, to
build a brand-new business model integrating social media and retail.
This cooperation will bring together the many facets of user experience, user system,
technology research and development, precision marketing, and big data with business
strategy.
Leveraging Meitu's artificial intelligence technology and CK Hutchison's expertise in
retail and telecom, the alliance will bring a refreshing and interactive online and
offline shopping experience to customers of the millennial generation.
Meitu and CK Hutchison's 3 Hong Kong will partner to introduce "MeituDIY" customization
service to Hong Kong, and 3 Hong Kong's customers will be the first to experience this
one-stop value added service to create personalised products.
After editing photos through the Hong Kong version of the Meitu app, users can print
their photos directly on mobile phone cases, clothes, umbrellas, cloth bags, cups and
mouse pads, creating unique personalised products and presenting them as gifts to
relatives and friends. (KL)